The 30th Consumer Day KCA Culture & Entertainment Awards took place on December 9 at the Korea Science & Technology Center in Gangnam, Seoul, celebrating the cultural achievements and stars who shaped Korea’s entertainment landscape in 2025.
Hosted by the Korea Consumer Association and organized by KCA Korea Consumer Assessment, the ceremony honored works and personalities that left a strong impact on consumers throughout the year.

A Ceremony Reflecting Korea’s Changing Media Landscape

This year’s awards incorporated diverse digital indicators, including:

• TV ratings
• Film audience numbers
• OTT streaming indices
• SNS buzz
• Overseas platform performance

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The evaluation also considered global K-content influence and generational viewing trends, signaling how rapidly Korea’s media environment is evolving.

Major Winners of the 2025 KCA Culture & Entertainment Awards

Variety Category

2025 Viewers’ Choice – Entertainers of the Year

• Lee Su-ji (Hot Issue-ji)
• Kangnam (Neighborhood Friend Kangnami)

2025 Viewers’ Choice – Popular Stars

• Kim Won-hoon (Office Workers Season 2)
• Mimi (Earth Arcade 3)

Variety Program of the Year

• Single’s Inferno 4 (Netflix)
• The Manager (MBC)
• Good Day (MBC)
• DdeunDdeun (YouTube)

Drama Category

2025 Viewers’ Choice – Actors of the Year

• Moon So-ri (You Have Been Fooled)
• Yook Sung-jae (Ghost Palace)
• Moon Ga-young (Seocho-dong)

2025 Viewers’ Choice – Popular Star

• Bang Hyo-rin (Emma)

Drama of the Year – Production, Writing, Directing Awards

Netflix – You Have Been Fooled

• Production Award: Pan Entertainment
• Writing Award: Lim Sang-chun
• Directing Award: PD Kim Won-seok

JTBC – The Tale of Lady Ok

• Production Award: Corpus Korea, SLL
• Writing Award: Park Ji-sook
• Directing Award: PD Jin Hyuk

SBS – Ghost Palace

• Production Award: Studio S, I Will Media
• Writing Award: Yoon Su-jung
• Directing Award: PD Yoon Sung-shik, PD Kim Ji-yeon

tvN – One Scene

• Production Award: Studio Dragon, JS Pictures
• Writing Award: Lee Young-mi
• Directing Award: PD Kim Sang-ho 2025

Film Category

2025 Viewers’ Choice – Films of the Year

• Harbin
  • Production Award: HYBE Media Corp
  • Directing Award: Woo Min-ho
• Yadang
  • Production Award: HYBE Media Corp
  • Writing Award: Kim Hyo-seok
  • Directing Award: Hwang Byung-guk 2025

KCA: “A Ceremony That Celebrates Creativity and Serves Consumers”

A KCA representative emphasized the award’s broader significance:

“This ceremony highlights the achievements of cultural industry professionals who worked to provide high-quality content in a rapidly changing media environment.
We hope it becomes both encouragement for creators and an opportunity for consumers to enjoy richer cultural experiences.”