Singer Jessi once again proved why she’s known as a true “stage queen,” delivering explosive performances that sent fans across Asia into a frenzy.
On December 19 and 20, Jessi took the stage at two major events Atlas Super Club Bangkok in Thailand and Vietnam’s Miss Cosmo 2025: The Grand Finale Beauty & Music Festival captivating audiences with her unmistakable energy and commanding live presence.
Birthday Cheers and Club-Shaking Energy in Thailand
Jessi’s Thailand appearance took place at Atlas Super Club Bangkok, one of the city’s newest nightlife hotspots and part of a globally recognized club brand. Performing as the main artist of the opening event, she turned the venue into a high-energy party from start to finish.
Adding to the excitement, fans and organizers surprised Jessi with an impromptu birthday celebration in honor of her December 17 birthday, further igniting the crowd and creating a memorable moment of connection between artist and audience.
Vietnam Festival Draws Millions of Viewers Worldwide
The momentum continued in Ho Chi Minh City at Miss Cosmo 2025, held at Creative Park and streamed live online. During Jessi’s performance, the broadcast reportedly reached over 4 million concurrent viewers, highlighting her global popularity and strong international fanbase.
Her performance quickly became one of the most talked-about moments of the festival, with viewers praising her confidence, live vocals, and stage control.
Hit Songs and New Music Take Center Stage
Across both performances, Jessi delivered a powerful setlist featuring fan-favorite hits such as “Nunu Nana,” “Zoom,” “Cold Blooded,” and “What Type of X,” alongside tracks from her recently released fourth EP P.M.S..
New songs including “Girls Like Me,” “Brand New Boots,” and “Newsflash” showcased her evolving sound while maintaining the fearless attitude fans love. Her signature confidence and bold charisma transformed each stage into a celebration of empowerment and self-expression.
A Global Run That’s Far From Over
Jessi recently returned with P.M.S. her first EP release in five years and continues to generate buzz through viral dance challenges and appearances across global music platforms and media outlets.
With her presence dominating international festival stages, Jessi is firmly reinforcing her reputation as one of Korea’s most dynamic live performers. As she gears up for even more global activities in 2026, fans can expect the “stage queen” era to keep expanding worldwide.
Editor’s Insight
Jessi’s recent festival run through Thailand and Vietnam is a definitive masterclass in “Independent Artist Resurgence.” By headlining the opening of Atlas Super Club Bangkok and pulling over 4 million concurrent viewers at Vietnam’s Miss Cosmo 2025, Jessi has established a Topical Authority as the premier “Global K-Hiphop Ambassador.” In late 2025 and early 2026, her career trajectory proves that “Brand Jessi” is no longer tied to a specific agency label, but is a self-sustaining powerhouse built on Raw Performance Value.
From a strategic perspective, the inclusion of tracks from her new EP, P.M.S., alongside viral staples like “Nunu Nana” and “Zoom,” demonstrates a successful “Legacy-to-New Era Transition.” By performing “Girls Like Me” and “Newsflash” on stages with massive digital reach, she is utilizing Live Event Virality to drive streaming numbers for her first EP in five years. This “Stage Queen” strategy effectively bypasses traditional music show promotions, reaching a more mature, international “Festival-Going” demographic that values Live Vocal Authenticity over idol-track precision.