SBS’s revenge thriller Taxi Driver 3 is proving its global appeal, topping streaming charts well beyond South Korea and cementing its status as one of the most successful K-dramas of the season.
No.1 Across Major Southeast Asian Markets
According to the Asia-wide OTT platform Viu, Taxi Driver 3 ranked No.1 during the first week of January (December 29–January 4) in key Southeast Asian countries including Indonesia, Malaysia, the Philippines, Thailand, and Singapore.
The drama’s momentum is especially striking in Indonesia, Thailand, and the Philippines, where it has maintained the top spot for seven consecutive weeks since release. In Thailand, the series achieved a rare feat: the subtitled version ranked No.1, while the dubbed version placed No.2, highlighting broad local engagement.
A Franchise Effect: Earlier Seasons Surge Again
Fueled by Season 3’s popularity, Season 1 and Season 2 have also re-entered the upper ranks of multiple national charts—an uncommon “series rebound” that underscores sustained viewer interest in the franchise as a whole.
Strong Performance in the Middle East
Beyond Asia, Taxi Driver 3 is also resonating with audiences in the Middle East, where it has held No.1 for seven straight weeks. The performance reaffirms the drama’s cross-cultural reach and the global appetite for tightly written, high-stakes Korean revenge narratives.
Why Taxi Driver Keeps Working
Led by Lee Je-hoon, the Taxi Driver series follows the secretive Rainbow Taxi Company and driver Kim Do-gi as they carry out meticulously planned revenge on behalf of wronged victims. Each season has been praised for its punchy storytelling, moral catharsis, and cinematic action, and Season 3 expands these strengths with even higher stakes—drawing viewers deeper with every episode.
Viu’s Growing K-Content Lineup
Operated by Hong Kong-based PCCW, Viu continues to be a major gateway for Korean content across Asia, the Middle East, and Africa. Alongside Taxi Driver 3, the platform currently features a diverse slate of K-content, including Idol Eye, Love Me, and EXchange 4.
With sustained No.1 rankings across regions, Taxi Driver 3 isn’t just a domestic hit—it’s a global success story, signaling the enduring power of Korea’s signature revenge dramas on the world stage.