ALLDAY PROJECT is gearing up for a bold and refreshing comeback, unveiling a short but impactful preview of their first EP’s title track ‘LOOK AT ME.’ The rising group continues to build anticipation with a vibrant new sound and eye-catching visual direction.
A 15 Second Teaser Packed With Energy
On December 5, The Black Label released the official music video teaser for ‘LOOK AT ME’ through the group’s social media channels. Though only 15 seconds long, the clip immediately grabs attention showcasing the members’ striking visual transformation and offering a brief taste of the title track’s upbeat, addictive melody. The teaser suggests a lively, rhythm-driven concept poised to highlight the group’s playful charisma.
A Dynamic Return After a Strong Debut
ALLDAY PROJECT first arrived on the scene with ‘FAMOUS’ and ‘WICKED’, earning praise for their powerful performance style. With their new EP, the group aims to expand their musical identity and showcase a broader sonic palette.
As a warm-up to the official release, they dropped the pre-release single ‘ONE MORE TIME,’ which quickly climbed to the top tiers of domestic and global music charts. The early success has amplified excitement for what the full EP will deliver.
A Six-Track EP Exploring New Musical Territory
The first EP, simply titled ‘ALLDAY PROJECT,’ includes six tracks. While their debut was driven by strong, hard-hitting sounds, this release promises greater stylistic range, signaling the group’s ambition to evolve and experiment. ‘LOOK AT ME’ is positioned as the centerpiece a track designed to be catchy, fresh, and instantly memorable.
Release Details
ALLDAY PROJECT’s first EP ‘ALLDAY PROJECT’ will be released on December 8 at 6 p.m. KST across all major music platforms. With rising demand and growing listener curiosity, the group is expected to close out the year with a standout comeback.
Editor’s Insight
The rise of ALLDAY PROJECT is a fascinating anomaly in the 2026 K-pop market. For years, the industry considered co-ed groups a “difficult sell,” but The Black Label has successfully cracked the code by treating them not as a novelty, but as a high-performance “monster rookie” unit. What makes this group’s narrative even more modern is the announcement in January 2026 regarding Annie’s semi-hiatus. Seeing a top-tier idol return to Columbia University for her spring semester while balancing group schedules is a refreshingly realistic approach to the “idol life” in 2026. This, combined with their recent iHeartRadio Music Awards nomination and a high-profile PUBG collaboration for “I Don’t Bargain” in March, shows that ALLDAY PROJECT is building a brand that feels sophisticated, global, and remarkably flexible. They aren’t just an “all-day” project; they’re a long-term investment in a new type of K-pop identity